Coca-Cola

Brief: In linewith Coca-Cola's efforts to drive activity in the local community, to develop a series of direct marketing promotions to encourage traffic and volume growth

Action: Using our analytical SegmentzTM software, we targeted all Coca-Cola supplied outlets around key southern based cricket grounds offering free tickets to games during the summer

Result: A valuable strategic partnership forged between Coca-Cola, Kent, Suusex and Hampshire C.C.C's and the local community